What should organizations focus on when communicating global audience sensitivities?

Focusing on language and culture is critical when communicating with a global audience, as these elements significantly impact how a message is received and understood. Each culture has its own nuances, expressions, and communication styles that can affect individuals' perceptions. Language differences can lead to misunderstandings if not addressed properly; using the appropriate language and culturally relevant references can enhance clarity and ensure that the message resonates with the audience.

Additionally, recognizing cultural sensitivities helps build trust and respect with employees and stakeholders in different regions. Tailoring communication strategies to accommodate these linguistic and cultural distinctions can foster a more inclusive environment and improve overall engagement. This understanding is essential for organizations seeking to effectively convey their total rewards strategies and other important information to a diverse workforce.

While the other options may seem relevant to a global communication strategy, they do not directly address the personal and contextual nature of how messages are interpreted across different cultures.