Which tier emphasizes the need to drive supervisors' and managers' behavior?

The Behavioral Tier is focused on understanding and influencing the actions and decisions of supervisors and managers within an organization. This tier is crucial because the behavior of these individuals directly affects employee engagement, motivation, and overall workplace culture. By emphasizing behavior, organizations can develop targeted strategies that align managerial actions with desired outcomes, ensuring that leaders support and reinforce the total rewards strategy.

This requires training and engagement initiatives that help supervisors and managers not only understand the total rewards programs but also actively promote and model those behaviors that drive positive employee responses. Thus, the Behavioral Tier is essential for creating an environment where programs can succeed and have a meaningful impact on employee morale and performance.